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DOI: 10.14254/1795-6889.2025.21-1.10
Submitted: 2024-06-09
Published: 2025-05-28

Digital transformation in business process management: The role of employee engagement

West Pomeranian University of Technology
Cracov University of Economics Poland
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Adam Sagan

A full professor deals with the methodology of marketing and social research, as well as marketing modelling. His research interests include in particular: the means-ends approach and the application of laddering interviews in consumer research, modelling latent variables in marketing research, the use of multidimensional methods in marketing analyses and market segmentation.

University of Szczecin
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Wojciech Jarecki

A professor at the Department of Human Capital Management, Institute of Management at the University of Szczecin; his research interests include: Human resource management, recruitment, migration, as well as social capital of organisations

Latvia University of Life Sciences and Technologies
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Gunta Grinberga-Zalite

Professor at the Insitute of Economics and Finance, Faculty of Economics and Social Development, Latvia University of Life Sciences and Technologies (Latvia). PhD in Regional Economics. Her research interests include management, regional development, food consumption, and consumer behaviour

organizational change employee participation innovation management process improvement

Abstract

This article explores the complex interaction between employee engagement and digital transformation within the context of Business Process Management (BPM). It intends to assess how factors such as support from supervisors, or benefits of transformation, influence the acceptance of new digital processes within organizations. In the empirical part, a survey was conducted which aimed to identify factors influencing employee engagement. Then, the study utilizes Partial Least Squares Path Modelling (PLSPM) to analyze the impact of various factors on employee engagement during digital transformation initiatives. The work highlights the critical role of effective communication in ensuring successful digital transformation, proposing that clear, consistent, and transparent messaging is essential. This study contributes to the existing literature by offering a modified model of technology acceptance, specifically tailored to modern digital transformations in BPM. It also provides insights into the dynamics of employee behaviour in response to technological changes, which is crucial for leaders and managers overseeing digital strategies. Moreover, the findings emphasize the need to consider the human-technology interface, where emotional responses, trust in digital systems, and perceived control play a significant role in shaping engagement. The study acknowledges that technology adoption is not only a rational process but also deeply rooted in human values and social context. Understanding this interplay helps organizations design digital transformation strategies that align technological innovation with human-centered approaches.

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How to Cite

Hernik, J., Sagan, A., Jarecki, W., & Grinberga-Zalite, G. (2025). Digital transformation in business process management: The role of employee engagement . Human Technology, 21(1), 203–221. https://doi.org/10.14254/1795-6889.2025.21-1.10